Hospitality Market Place Launches New Interactive Search Engine

Our strong networks within the hospitality industry consisting of top culinary experts, suppliers, industry captains, chefs, PR agencies and hospitality establishments have enabled us to strategically understand what the market requires in order to provide effective solutions incorporating an online element that utilises strong SEO capabilities and the ability to effectively interact with this market.

Our hospitality search engine is news and content driven aiming to provide you with the latest video footage consisting of commentary from top chefs, demonstrations from hospitality experts, interviews with hoteliers , useful tips for running a successful kitchen, bar and restaurant, exciting recipes, new product innovations, blog posts and a powerful search functionality that enables you to immediately have access to content within seconds. We believe that the unlimited information capabilities of the internet with our continuous research efforts have allowed us to develop products targeted at defined channels based on specific market trends.

Search Engine Features

Newsfeed Gallery
The latest local and international hospitality news including video’s and photo galleries.

Media Room
Displaying our latest magazine in digital format for easy browsing and access

Search Categories 
These categories include the following:

Hospitality Business – This includes information relating to catering businesses, franchising, gas services, hospitality associations, hospitality finance, hospitality training, hotel safety and technology, hygiene services, insurance hospitality, labour outsourcing, marketing, restaurant safety, restaurant technology and safety.

Food Solutions – This includes information relating to catering baking products, cooking sauces and convenience products, desserts, dish washing, fats and spreads, fish and seafood, food recipes and food safety, food wholesalers, seasoning, sweetening, tinned food, warewashing and many others.

Beverage Solutions – This includes information relating to beverage wholesalers, coffee machines, coffee, coffee syrups, coolers, decanters, flavourants, fresh juice, juice blends and machines, smoothies, spirits, vending machines, wines and much more.

Catering Equipment – This includes information relating to baking trays, bar equipment, blenders, cleaning equipment, cookware, crockery, cutlery, cutlery boards, display fridges, glassware, hygiene dispensers, kitchen equipment, ovens, storage, stoves, trolleys and vending machines.

Hotel Solutions – This includes information relating to back of house, banqueting services, energy saving, entertainment, front of house, hiring services, hotel amenities, hotel cleaners, hotel decor, hotel fire safety, hotel furniture, hotel locks, hotel marketing, hotel security, hotel software, housekeeping products, mini bar fridges, outsourced cleaning, reservation systems, room service, shuttle service and tourism.

Furnishing & Decor – This includes information relating to air-conditioning, bedding, carpets, chairs, couches, curtains, design, fabrics, flooring, hotel design, lighting, linen, restaurant design, seating, sound equipment, tables and towels.

Social Networking
Connect with us through Facebook, Twitter and YouTube

Product List/Catalogue
Features include the following:

- Quote and request form

- External user login and password with access to member exclusive content

- Powerful search functionality

- Unlimited category specific press release syndication & product features portal specific search Engine optimisation

- Online catalogue publishing

All the features discussed above include keyword targeting, syndication when it comes to SEO and are linked to related product listings and categories. Whether you want to create more exposure around your service or product or simply create a bigger web presence for your business, we can assist with profiling your unique service and product offering to our significant audience by linking your unique client page to your own website ensuring that you have increased traffic and higher ranking on Google search.

As part of our search engine development process, carefully targeted keywords were researched for 6 categories and 114 subcategories specifically chosen to deliver excellent SEO results and also offer the most measurable online marketing tools in the industry.

For further information you can contact Nic Muhl at nic@shoutfactory.co.za

Date: 20th January 2011